# Form examples: Form Conversion Benchmark

> The Form Conversion Benchmark carries 8 published figures read from 4 sources' own pages, from 3 to 38 percent, read 12 October 2026.

Shortcodo · https://shortcodo.com/datasets/form-conversion-benchmark/ · computed 2026-10-18

**Range of the published figures:** 3 to 38 % (range 15 to 38 %; 4 sources with a figure; 4 of 7 sources read publish one).

4 of the 7 named sources read in full publish a figure; 3 publish none, read 12 October 2026.

## Every figure, with its source

One row per source: the figure the source's own page publishes, the page, and the day it was read.

| Source | Figure | Read |
|---|---|---|
| [CueFully form abandonment statistics](https://cuefully.com/blog/form-abandonment-statistics) | 38 % | 2026-10-12 |
| [Foundry CRO form conversion benchmarks (field count)](https://foundrycro.com/blog/form-conversion-rate-benchmarks-2026/) | 29.8 % | 2026-10-12 |
| [Foundry CRO form conversion benchmarks (field count)](https://foundrycro.com/blog/form-conversion-rate-benchmarks-2026/) | 23 % | 2026-10-12 |
| [Amra and Elma multi-step form abandonment stats](https://www.amraandelma.com/multi-step-form-abandonment-stats/) | 19.3 % | 2026-10-12 |
| [Digital Applied form conversion rate benchmarks 2026](https://www.digitalapplied.com/blog/form-conversion-rate-benchmarks-2026-data-points) | 17.3 % | 2026-10-12 |
| [Foundry CRO form conversion benchmarks (field count)](https://foundrycro.com/blog/form-conversion-rate-benchmarks-2026/) | 15 % | 2026-10-12 |
| [Foundry CRO form conversion benchmarks (field count)](https://foundrycro.com/blog/form-conversion-rate-benchmarks-2026/) | 8 % | 2026-10-12 |
| [Foundry CRO form conversion benchmarks (field count)](https://foundrycro.com/blog/form-conversion-rate-benchmarks-2026/) | 3 % | 2026-10-12 |

## The sentence each figure was read from (8)

- [CueFully form abandonment statistics](https://cuefully.com/blog/form-abandonment-statistics), read 2026-10-12: "Compare against your form type rather than the overall average — a 38% starter-to-completion contact form is at benchmark, while the same number on an application form (benchmark 75%) is badly underperforming."
- [Foundry CRO form conversion benchmarks (field count)](https://foundrycro.com/blog/form-conversion-rate-benchmarks-2026/), read 2026-10-12: "Checkout forms at 29.8%."
- [Foundry CRO form conversion benchmarks (field count)](https://foundrycro.com/blog/form-conversion-rate-benchmarks-2026/), read 2026-10-12: "Average form conversion rate varies by type. Lead magnet downloads convert at 23%."
- [Amra and Elma multi-step form abandonment stats](https://www.amraandelma.com/multi-step-form-abandonment-stats/), read 2026-10-12: "In 2026, the Financial Conduct Authority’s Digital Onboarding Review — covering 31 regulated Forex and CFD brokers and 2.4 million account-opening sessions — documented that view-to-completion rates for full KYC multi-step applications averaged just 19.3%, with identity-verification steps alone responsible for a 38.7% single-step drop-off rate."
- [Digital Applied form conversion rate benchmarks 2026](https://www.digitalapplied.com/blog/form-conversion-rate-benchmarks-2026-data-points), read 2026-10-12: "The cross-industry median form conversion rate is 17.3% — measured as completed submissions divided by users who interact with the form, not total page visitors."
- [Foundry CRO form conversion benchmarks (field count)](https://foundrycro.com/blog/form-conversion-rate-benchmarks-2026/), read 2026-10-12: "Free trial signups at 5 to 15%."
- [Foundry CRO form conversion benchmarks (field count)](https://foundrycro.com/blog/form-conversion-rate-benchmarks-2026/), read 2026-10-12: "Demo requests at 3 to 8%."
- [Foundry CRO form conversion benchmarks (field count)](https://foundrycro.com/blog/form-conversion-rate-benchmarks-2026/), read 2026-10-12: "Contact forms at 1 to 3%."

## Read in full, publishes no figure

- [Ivris Tech on the 25% conversion myth](https://ivristech.com/form-conversion-rate-benchmarks/), read 2026-10-12: every candidate on the page was refused
- [Angarum Media 2026 conversion rate optimization report](https://angarummedia.com/research/2026-conversion-rate-optimization-report/), read 2026-10-12: every candidate on the page was refused
- [Digital Applied landing page statistics 2026](https://www.digitalapplied.com/blog/landing-page-statistics-2026-conversion-data-points), read 2026-10-12: every candidate on the page was refused

## Methodology

Every row is a verbatim sentence read from the named source's own page through our fetch service on the date shown, hash-pinned to the stored read (the sha of the page's visible text; the raw page is mirrored to R2). 4 of the 7 named sources that could be read published a usable figure; 3 published none and are recorded as not published, never filled in; 1 could not be read (blocked, dead or unreachable) and count nowhere. The headline figures (median, minimum, maximum, quartiles) are over ONE figure per source in % (a source's median where its page yielded several accepted sentences), so N counts sources, never sentences; 76 candidate sentence(s) were refused by a reviewer with the reason recorded. The fuller derivation this dataset is chartered to grow into (not yet what the figures above are; they are each source's own published figure as read): one row per published benchmark per metric: completion or conversion rate by form type, by field count and by step count, each attributed to the report that published it with its sample and its date; ours is the SPREAD across publishers (the range of reported completion rates for the same form type, and how far the field-count curves disagree), which is the honest answer to a question every single report answers as if it were settled

## Sources

- [Digital Applied form conversion rate benchmarks 2026](https://www.digitalapplied.com/blog/form-conversion-rate-benchmarks-2026-data-points) (the publisher's own terms; quoted for reporting and comment)
- [Foundry CRO form conversion benchmarks (field count)](https://foundrycro.com/blog/form-conversion-rate-benchmarks-2026/) (the publisher's own terms; quoted for reporting and comment)
- [CueFully form abandonment statistics](https://cuefully.com/blog/form-abandonment-statistics) (the publisher's own terms; quoted for reporting and comment)
- [Ivris Tech on the 25% conversion myth](https://ivristech.com/form-conversion-rate-benchmarks/) (the publisher's own terms; quoted for reporting and comment)
- [Amra and Elma multi-step form abandonment stats](https://www.amraandelma.com/multi-step-form-abandonment-stats/) (the publisher's own terms; quoted for reporting and comment)
- [Angarum Media 2026 conversion rate optimization report](https://angarummedia.com/research/2026-conversion-rate-optimization-report/) (the publisher's own terms; quoted for reporting and comment)
- [Digital Applied landing page statistics 2026](https://www.digitalapplied.com/blog/landing-page-statistics-2026-conversion-data-points) (the publisher's own terms; quoted for reporting and comment)
- [google.com](https://www.google.com/search?q=form+conversion+rate+benchmark+report) (the publisher's own terms; quoted for reporting and comment)

## Cite or embed

- The Form Conversion Benchmark carries 8 published figures read from 4 sources' own pages, from 3 to 38 percent, read 12 October 2026.
- 4 of the 7 named sources read in full publish a figure; 3 publish none, read 12 October 2026.

Cite as: "Shortcodo Form Conversion Benchmark", updated 2026-10-18, https://shortcodo.com/datasets/form-conversion-benchmark/.

CSV: https://shortcodo.com/datasets/form-conversion-benchmark.csv
JSON: https://shortcodo.com/datasets/form-conversion-benchmark.json
Embed (plain HTML, static link back): see https://shortcodo.com/datasets/form-conversion-benchmark/#median
